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MBA Plus					  - Mass Communication

MBA Plus					  - Mass Communication					  MBA Plus - Mass Communication

Duration of MBA Plus					  - Mass Communication					   Duration : 2 Years

Mode of MBA Plus					  - Mass Communication					    Mode : Online

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Duration of MBA Plus					  - Mass Communication					   Duration : 2 Years

Mode of MBA Plus					  - Mass Communication					    Mode : Online

Introduction

Mass communication is a process in which a person, group of people, or an organization sends a message through a channel of communication to a large group of anonymous and heterogeneous people and organizations. Channels of communication include broadcast television, radio, social media, and print. Mass Communication is a combination of print media, reporting, advertising, communication research and copy writing. The Dual Certification Program equips the student towards evolving as a professional for effective decision making in this dynamic business world. Upon successfully completion of first year of the program the student earns an Industry endorsed certification and upon successfully completion of year two the student earns a MBA Degree.

Objective

Objective

  • Integrating professional and creative approaches to the study and practice of media and communication..
  • To promote, nurture and develop independent thinking, creative, effective and responsible communicators and managers in different media.
  • To keep students abreast with the growth of media trends, style and presentation.
  • Incorporating theoretical and practical modules to mould students into hardcore professionals.

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB
  • Business & Corporate Law

Semester 3

  • Business Policies & Strategic Management
  • Entrepreneurship & Innovation Management
  • Fundamentals Of Mass Communication
  • Media Law And Regulations
  • Consumer Behaviour

Semester 2

  • Business Research Methodology
  • Modern Marketing Management
  • Information Technology for Business
  • Production Operations & SCM
  • Business Communication Skills

Semester 4

  • Business Ethics & Corporate Governance
  • Communication and Media
  • Advertising And Public Relations
  • New Age Media
  • Project Work

Eligiblity

Eligiblity

  • Eligibility:Graduate
  • Duration :Minimum- 2 years Maximum- 4 years

Fees

Fees




Lumpsum Programme Fee Total Fees
89500 89500
Installment 1 Programme Fee Total Fees
26500 26500
Installment 2 Programme Fee Total Fees
24000 24000
Installment 3 Programme Fee Total Fees
24000 24000
Installment 4 Programme Fee Total Fees
24000 24000

Other Fees:



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