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EMBA Plus					  - Marketing Management

EMBA Plus					  - Marketing Management					  EMBA Plus - Marketing Management

Duration of EMBA Plus					  - Marketing Management					   Duration : 1 Year

Mode of EMBA Plus					  - Marketing Management					    Mode : Online

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Duration of EMBA Plus					  - Marketing Management					   Duration : 1 Year

Mode of EMBA Plus					  - Marketing Management					    Mode : Online

Introduction

MBA in Marketing Management is designed to develop dynamic managers who can display in-depth knowledge of marketing principles and manage wider business context like marketing, advertising, public relations etc. This programme builds your skill-set across a broad range of marketing subjects, such as talent management, strategic marketing, integrated marketing and marketing communications. Students will be prepared for a diverse and challenging career with abilities to coordinate, execute and measure the effectiveness of marketing activities to support organisation objectives like market positioning, revenue growth and customer retention. The Dual Certification Program equips the student towards evolving as a professional for effective decision making in this dynamic business world. Upon successfully completion of first year of the program the student earns an Industry endorsed certification and also earns an EMBA Degree.

Objective

Objective

  • To provide intensive theoretical and practical knowledge of marketing management
  • To develop understanding the core managerial principles.
  • To hone students critical thinking and analytical skills
  • To develop the analytical and decision-making skills required to meet and perform in a growing business environment

 

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB

Semester 2

  • Business Communication Skills
  • Fundamentals Of Advertising
  • Strategic Marketing Management
  • Consumer Behavior

Eligiblity

Eligiblity

Any Graduate with 2 Years of Experience

Career

Career

  • Marketing Manager
  • Marketing Analyst
  • Head – Business Development
  • Director- Business Development 
  • VP- Business Development
Fees

Fees




Lumpsum Programme Fee Total Fees
79500 79500
Installment 1 Programme Fee Total Fees
44250 44250
Installment 2 Programme Fee Total Fees
44250 44250

Other Fees:



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