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PG PROGRAM					  - Media and Entertainment Management

PG PROGRAM					  - Media and Entertainment Management					  PG PROGRAM - Media and Entertainment Management

Duration of PG PROGRAM					  - Media and Entertainment Management					   Duration : 9 Months

Mode of PG PROGRAM					  - Media and Entertainment Management					    Mode : Online

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Duration of PG PROGRAM					  - Media and Entertainment Management					   Duration : 9 Months

Mode of PG PROGRAM					  - Media and Entertainment Management					    Mode : Online

Introduction

The Media and Entertainment industry is going through some remarkable transformations over the last five years. The industry is becoming increasingly ‘corporatized’. This means that large, professionally run companies, are moving aggressively into the media industry. Secondly, the industry is becoming increasingly international. Many Indian media companies now have offices and business interests abroad and we are seeing a growing number of international co-productions – media companies in different countries working together to create and distribute content.

Objective

Objective

  • To give students an in-depth understanding of the media and entertainment industry and how the industry is managed in actual scenario.
  • To make the students understand about the fundamentals of all forms of media:
  • On air (radio, television, digital film) Offline (print media)
  • On ground (events and experiential marketing) Online (digital)
  • To offer students hands-on experience with technologies used in the entertainment industry
  • To help students master the art of managing the different wings of media and entertainment industry effectively and profitably; surviving in the age of cut throat competition.

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB

Semester 2

  • Business Communication Skills
  • Communication and Media
  • Consumer Behaviour
  • Media & Campaign Management

Eligiblity

Eligiblity

Any Graduate

 

Career

Assessment

  Accessing Course Ware :

  Online Access to Learning Management System

  • EBOOK
  • Study Guide
  • Practice Test
  • Live Interactive Online Session (As Per Schedule)
  • Assignments(2 Assigb=nments Per Subject)
  • PGP from Talentedge is an online Course only LMS Access Provided

  Assessments:

   For PGP-Passing Criteria is 40%

   Through LMS – 2 Assignments per subject

Career

Career

  PGP in Media & Entertainment Management prepares students in this can  work effectively across the media industry as well as key positions in marketing team of an organization.

  Career Opportunities

  • Business Development 
  • Content Management 
  • PR Planning and Strategizing 
  • Corporate Communication 
  • Media Marketing 
  • Research Assignments 
  • Image Management 
  • Strategic Marketing 
  • Market Communication Research 

 

Fees

Fees




Lumpsum Programme Fee Total Fees
40000 40000
Installment 1 Programme Fee Total Fees
22000 22000
Installment 2 Programme Fee Total Fees
22000 22000

Other Fees:



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