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PG PROGRAM					  - Digital Marketing

PG PROGRAM					  - Digital Marketing					  PG PROGRAM - Digital Marketing

Duration of PG PROGRAM					  - Digital Marketing					   Duration : 9 Months

Mode of PG PROGRAM					  - Digital Marketing					    Mode : Online

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Duration of PG PROGRAM					  - Digital Marketing					   Duration : 9 Months

Mode of PG PROGRAM					  - Digital Marketing					    Mode : Online

Introduction

The internet, digitization advances and social media networking are transforming how companies interact with their customers and partners. Digital marketing is the promotion of products/ brands via various forms of digital media. Digital marketing is emerging as one of the most preferred media due to the high return on investments as compared to any other form of media.

Objective

Objective

  • Digital Marketing Specialization is designed to expand your knowledge of marketing fundamentals.
  • Strengthen expertise in areas like integrated marketing, social media marketing, strategic brand management and global marketing.
  • To provide a comprehensive insight of integrated marketing communications and consumer behavior.
  • Focus on both theoretical concepts and practical digital marketing skills
  • To acquire the necessary know-how to build loyal e-customers and to follow the business evolution in its new environment.

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB

Semester 2

  • Business Communication Skills
  • Consumer Behaviour
  • Introduction To Digital Marketing
  • Social Media & Search Engine Management

Eligiblity

Eligiblity

Any Graduate

 

Career

Assessment

 

  Accessing Course Ware :

  Online Access to Learning Management System

  • EBOOK
  • Study Guide
  • Practice Test
  • Live Interactive Online Session (As Per Schedule)
  • Assignments(2 Assigb=nments Per Subject)
  • PGP from Talentedge is an online Course only LMS Access Provided

  Assessments:

   For PGP-Passing Criteria is 40%

   Through LMS – 2 Assignments per subject

Career

Career

  The broad-based and interdisciplinary Leadership PGP program prepares graduates for management and supervisory roles across all industries.

  Career Opportunities

  • Chief Executive Officer
  • Director of Human Resources
  • Vice President 
  • Department Heads
  • Project Head
  • Senior Manager
  • Project Director 
  • General Manager

 

 

Fees

Fees




Lumpsum Programme Fee Total Fees
40000 40000
Installment 1 Programme Fee Total Fees
22000 22000
Installment 2 Programme Fee Total Fees
22000 22000

Other Fees:



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