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PG PROGRAM					  - Branding and Advertising

PG PROGRAM					  - Branding and Advertising					  PG PROGRAM - Branding and Advertising

Duration of PG PROGRAM					  - Branding and Advertising					   Duration : 9 Months

Mode of PG PROGRAM					  - Branding and Advertising					    Mode : Online

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Duration of PG PROGRAM					  - Branding and Advertising					   Duration : 9 Months

Mode of PG PROGRAM					  - Branding and Advertising					    Mode : Online

Introduction

Branding and advertising is a process of managing marketing techniques for a particular brand or a product. It is used to increase the product value in the domestic and global market.

Objective

Objective

  • To give students an understanding of communication, advertising and marketing strategies.
  • To develop the perspective and skills necessary to pursue careers in the branding and advertising. 
  • To expose students’ to cutting edge marketing tools, methods, case studies and most recent trends in advertising and branding. 
  • To enable students to gain a wide gamut of knowledge, practical abilities and creative skills across a wide range of advertising practices and media forms.
  • To structure, fundamental core management concepts and principles.
  • The program highlights different aspects of emerging market, advertising and creative component of brand building.

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB

Semester 2

  • Business Communication Skills
  • Brand Positioning Strategies
  • Fundamentals Of Advertising
  • Practices In Advertising

Eligiblity

Eligiblity

Any Graduate with 2 Years of Experience

 

Career

Assessment

  Accessing Course Ware :

  Online Access to Learning Management System

  • EBOOK
  • Study Guide
  • Practice Test
  • Live Interactive Online Session (As Per Schedule)
  • Assignments(2 Assigb=nments Per Subject)
  • PGP from Talentedge is an online Course only LMS Access Provided

  Assessments:

   For PGP-Passing Criteria is 40%

   Through LMS – 2 Assignments per subject

Career

Career

  The broad-based and interdisciplinary Leadership PGP program prepares graduates for management and supervisory roles across all industries.

  Career Opportunities

  • Chief Executive Officer
  • Director of Human Resources
  • Vice President 
  • Department Heads
  • Project Head
  • Senior Manager
  • Project Director 
  • General Manager

 

 

Fees

Fees




Lumpsum Programme Fee Total Fees
40000 40000
Installment 1 Programme Fee Total Fees
22000 22000
Installment 2 Programme Fee Total Fees
22000 22000

Other Fees:



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