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MBA					  - Branding and Advertising

MBA					  - Branding and Advertising					  MBA - Branding and Advertising

Duration of MBA					  - Branding and Advertising					   Duration : 2 Years

Mode of MBA					  - Branding and Advertising					    Mode : Regular

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Duration of MBA					  - Branding and Advertising					   Duration : 2 Years

Mode of MBA					  - Branding and Advertising					    Mode : Regular

Introduction

Branding and advertising is a process of managing marketing techniques for a particular brand or a product. It is used to increase the product value in the domestic and global market.

Objective

Objective

  • To give students an understanding of communication, advertising and marketing strategies.
  • To develop the perspective and skills necessary to pursue careers in the branding and advertising. 
  • To expose students’ to cutting edge marketing tools, methods, case studies and most recent trends in advertising and branding. 
  • To enable students to gain a wide gamut of knowledge, practical abilities and creative skills across a wide range of advertising practices and media forms.
  • To structure, fundamental core management concepts and principles.
  • The program highlights different aspects of emerging market, advertising and creative component of brand building.

 

Curriculum

Semester 1

  • Modern Business Organization and Management
  • Global Business Environment & Economics
  • Accounting & Financial Management
  • HR & OB
  • Business & Corporate Law

Semester 3

  • Business Policies & Strategic Management
  • Entrepreneurship & Innovation Management
  • Fundamentals Of Advertising
  • Practices In Advertising
  • Strategic Marketing Management

Semester 2

  • Business Research Methodology
  • Modern Marketing Management
  • Information Technology for Business
  • Production Operations & SCM
  • Business Communication Skills

Semester 4

  • Brand Marketing Programmes & Performance Measurement
  • Brand Positioning Strategies
  • Business Ethics & Corporate Governance
  • Project Work
  • Strategic Brand Management

Eligiblity

Eligiblity

Any Graduate

 

Fees

Fees




Installment 1 Programme Fee Total Fees
21500 21500
Installment 2 Programme Fee Total Fees
21000 21000
Installment 3 Programme Fee Total Fees
21000 21000
Installment 4 Programme Fee Total Fees
21000 21000

12 Month Plan

12 Month Plan Student Down Payment EMI Tenure EMI Total EMI
RS. 21500 12 Month RS. 5250 RS. 84500

Extended EMI Plans


EMI Student Down Payment EMI Tenure EMI Total EMI
RS. 9347 18 Month RS. 4890 RS. 97367

Disclaimer

  • By selecting to the EMI Flexi Plan Option I understand that this financing facility has been extended for students seeking loan from Non-Banking Finance Companies (NBFC) registered as per norms of Government of India.
  • Student agrees that the University plays no role in offering finance for their programs and university has only forwarded the student request to respective companies offering such finance options.
  • Student agrees that the university is not responsible for any financing related aspects as the student would agree to all financing norms as per the guidelines of respective financing partner.
  • Student would need to submit the required finance related documents to the financing partner which are the NBFC.
  • The financing partner which are NBFC would evaluate the student financial documents and if they qualify they would offer the student the said financing option.
  • The finance option may be rejected by NBFC if the student does not qualify for the loan based on NBFC eligibility parameters for loan.
  • Student need to connect with our counselor who can share the contact details of the NBFC - Executives to complete the said process as per NBFC norms.
  • Free Talentedge Certificate Course on EMI option.

    Eligiblity

    Right CareerEdge Management

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    Personalized career advancement services including job search support by Right Management (a Manpower Group company)



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